Archive for March, 2008

Social Media And Branding; Reputations At Stake?

Social Media: The Instant Brand Killer
With the increasing uptake of social media sites such as Digg, Technorati, Slashdot, YouTube and MySpace, together with community bookmarking sites like Del.icio.us, Reddit and Ma.gnolia, companies the world over can reach their target markets via a whole new channel. Social networking is like viral marketing on steroids. Companies can [...]

Sunday, March 30th, 2008

Website Content; Making Your Website Sell

Website Content -
It’s All About The Why?
By Jerry Bader (c) 2008
Every week I get asked to look at business websites and tell the owners why they’re not getting the results they want. Some of these sites are straightforward brochures, others are e-commerce catalogs, and some are those direct-mail-style pitches reminiscent of old mail-order magazine subscription [...]

Saturday, March 29th, 2008